Structuring your franchise to effectively support its network
Florent Mercier
Co-founder
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Olivier Gérardin
Associate General Manager
Structuring your franchise to effectively support your network
What organization chart should be put in place to support its franchisees? What are the levers for franchisees to reach the target margin quickly? How to properly communicate network data and use it to identify malfunctions?
We are addressing these questions with 2 fast food leaders who run fast-growing franchises:
- Florent Mercier, Co-founder COZY PIZZA
Already 71 openings including around sixty franchisees for Pizza Cosy. Florent Mercier, co-founder, will share with us his challenges as a franchisor and how his team responds to them on a daily basis.
- Olivier Gerardin, Associate General Manager TOASUSHI-TOHANA
With 10 TOASUSHI branch units, 4 TOASUSHI franchisees and 2 Pokévaïana branches, the group is continuing its franchise development by merging the know-how of TOASUSHI and POKEVAINIA by creating TOHANA. Olivier Gerardin, the new Associate General Manager, has set himself the objective of doubling the number of franchisees in 2024.
We have received your request. You will receive an email very soon with the link to the video.
The speakers:
Florent Mercier
Co-founder
Florent Mercier learned the basics of being a pizza chef at the age of 14 and is now at the head of the pizzeria network elected Best Take-Out or Delivered Pizza Brand in 2023. The first franchise was inaugurated in 2015, and today the network has 60 franchisees.
Olivier Gérardin
Associate General Manager
A 35-year career and 5 years as CEO at PITAYA, Olivier Geradin joined the Toane group to structure the franchise and develop the new TOHANA concept that will be unveiled in March.
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