Quirky and retro, two words that well characterize Colette Burgers, a brand created in 2019 by 3 friends, François Dlemagne, Christopher Petit and Thibaud Bouillon, who offer careful recipes exclusively prepared with fresh and 100% French products. They have just launched their franchise and share their challenges in structuring the supplies of a network of 5 restaurants that will double in 2023.
“With Inpulse, you can access aggregated data to compare performance and act quickly to help franchisees reach their goals.”
Christopher Petit et Thibaud Bouillon
Co-founders of Les Burgers de Colette
Go from 5 to 10 restaurants in one year. Les Burgers de Colette is accelerating and aims to reach 50 restaurants by 2028 with a distribution of one third in branches and two thirds in franchises. It is in this context of growth that Christopher Petit and Thibaud Bouillon decided to equip their restaurants with a multi-site expert tool to optimize stocks and monitor material costs in real time:
“We chose Inpulse to support the development of Colette Burgers at a time when we are beginning to expand our brand to other regions. By the end of 2023, we are opening two branches and three franchises. We needed to better manage the margin and effectively support our franchisees. With the distance, it is difficult to be aware of the problems in order to help them. Thanks to Inpulse, we will leave aside the excel tables to ensure real-time management of profitability KPIs: material cost, gross margin, inventory gap...” Christopher Petit
“Today, digitalization makes it possible to guarantee uniformity, we first equipped ourselves for the payroll, now we are doing it for material costs with Inpulse.” Thibaud Bouillon
“At the beginning of the year, we noted differences in material costs of up to 2 points of margin. But without accurate supply and inventory data, it's hard to understand why there's a delta between two restaurants. With Inpulse, we'll be able to analyze performance gaps and identify issues. We group all the technical data sheets, all the suppliers, all the orders go through the tool, we do the inventories there, it allows everything to be centralized. This way, we can access aggregated data to compare performance and act quickly to help franchisees reach their goals.” Thibaud Bouillon
“Inpulse's AI will also help us anticipate the surges in activity that we sometimes experience and that lead to stockouts. In real time, we know what we have in stock, what we need to order.” Christopher Petit
“In the current context, there is less and less room for error, you have to look for every detail to ensure profitability.” Thibaud Bouillon
“The age of Inpulse weighed a lot when we chose the solution, we don't want to be too young a product in beta, which would waste time, especially when it came to implementing it with our franchisees.” Christopher Petit
If you want to take advantage of a demonstration of Inpulse, Request an appointment with an expert today to find out what Inpulse can do for you.
“In the current context, there is less and less room for error, you have to look for every detail to ensure profitability.”
Christopher Petit et Thibaud Bouillon
Co-founders of Les Burgers de Colette